BLOOM is always a highlight in our year, and 2024 was even more special as we shared our Kefir new flavour with the public for the first time at Bord Bia Bloom in Dublin’s Phoenix Park, celebrating the best of Irish horticulture, food, and drink. Three new organic kefir flavours will hit the shelves of Supervalu, Centra and our online shop in August. Customer reaction was even better than we had hoped, and as our launch campaign will share – Goodness just got Interesting! Watch this space.